当我尝试运行以下查询时,Google Analytics(分析)和BQ数据之间的数据差异为15%:
SELECT
SUM(Sessions) AS Sessions
FROM (
SELECT
PARSE_DATE("%Y%m%d",
date) AS DATE,
COUNT(DISTINCT CONCAT(fullVisitorId,"-",CAST(visitStartTime AS STRING))) AS Sessions,
(COUNT(DISTINCT
CASE
WHEN totals.bounces = 1 THEN CONCAT(fullVisitorId, CAST(visitStartTime AS STRING))
ELSE NULL
END ) / COUNT(DISTINCT CONCAT(fullVisitorId, CAST(visitStartTime AS STRING))))*100 AS Bounce_Rate,
COUNT(DISTINCT hits.transaction.transactionId) AS Transactions,
SUM(hits.transaction.transactionRevenue)/1000000 AS Revenue,
SUM(p.productRevenue)/1000000 AS Product_Revenue,
(COUNT(DISTINCT hits.transaction.transactionId) / COUNT(DISTINCT CONCAT(CAST(fullVisitorId AS STRING), CAST(visitStartTime AS STRING))))*100 AS Ecommerce_Conversion_Rate,
(SUM(hits.transaction.transactionRevenue)/1000000)/COUNT(DISTINCT hits.transaction.transactionId) AS Avg_Order_Value,
SUM(hits.item.itemQuantity) / COUNT(hits.transaction.transactionId) AS Avg_Quantity,
device.deviceCategory AS DeviceCategory,
channelGrouping AS DefaultChannelGrouping,
CONCAT(trafficSource.source," / ",trafficSource.medium) AS Source_Medium
FROM
`[Project_ID].[Dataset].ga_sessions_2019*`,
UNNEST(hits) AS hits,
UNNEST(hits.product) AS p
GROUP BY
DATE,
DeviceCategory,
DefaultChannelGrouping,
Source_Medium )
WHERE
DATE BETWEEN "2019-11-17"
AND "2019-11-23"
但是,当我摆脱UNNEST(hits.product) AS p
时,我得到的差异就会降低。我想知道如何一起UNNEST
hits
和hits.product
数据
答案 0 :(得分:0)
您正在与产品阵列交叉连接。如果缺少产品数组,则交叉联接将导致NULL
-有效擦除整个匹配,有时甚至是整个会话(如果仅包含一个匹配而没有产品信息)。
您必须使用产品数组LEFT JOIN
来防止删除匹配/会话。
FROM `[Project_ID].[Dataset].ga_sessions_2019*` AS t
CROSS JOIN UNNEST(hits) AS h
LEFT JOIN UNNEST(product) AS p
或简而言之
FROM `[Project_ID].[Dataset].ga_sessions_2019*` AS t, t.hits h LEFT JOIN h.product p