Question

这是我的丰富网页摘要

<div vocab="http://schema.org" typeof="GovernmentOrganization">
<p>
    <span property="logo"><img src="http://www.place.com/image.png" class="logo"/></span>
    <span class="h2" property="name">Department Of Stuff And Things</span><br />
    <span class="h4" property="department">State Agency</span><br />
    <a href="http://www.place.com" class="h4 text-primary" property="url">http://www.place.com</a>
</p>

<strong>Locations:</strong><br /><br />                 
    <div property="location" typeof="GovernmentOffice">
        <p property="location" typeof="PostalAddress">
            Main Office<br />
            <span property="streetAddress">555 Something Street Apt 2</span><br />
            <span property="addressLocality">Jacksonville</span> 
            <span property="addressRegion">FL</span> 
            <span property="postalCode">11111</span><br />
            <span property="addressCountry">US</span>
        </p>
    </div>

<strong>Services:</strong><br /><br />
<div property="hasOfferCatalog" typeof="OfferCatalog">
        <div property="itemListElement" typeof="GovernmentService">
            <p>
                <strong><span property="name">Service 1</span></strong><br />
                <span property="category">Web Based</span><br />
                <span property="description">Get Some stuff and things</span><br />
                <a href="https://www.place.com/Service1" property="url">https://www.place.com/Service1</a><br />
            </p>
        </div>
        <div property="itemListElement" typeof="GovernmentService">
            <p>
                <strong><span property="name">Apply For Benefits</span></strong><br />
                <span property="category">Phone Based</span><br />
                <span property="description">This service helps you apply for the benefits you deserve</span><br />
                <a href="https://www.place.com/Service2" property="url">https://www.place.com/Service1</a><br />
            </p>
        </div>
</div>

结构化数据测试工具似乎可以适当地组织和验证所有内容，包括我的一小部分服务（OfferCatalog）。当对Custom Search API做出请求并且在：more：pagemap：政府组织的事情似乎没问题时，我得到了我期望的结果。但是，页面映射的JSON对象仅包括我的组织的第一级：

"pagemap": {
"GovernmentOrganization": [
 {
  "name": "Department Of Stuff And Things",
  "department": "State Agency",
  "url": "http://www.place.com"
 },

关于为什么我的相关对象（GovernmentOffice / locations / OfferCatalog / GovernmentServices）不包括在内的任何想法？有没有更好的方法来组织和构建Google？

Answer 1

考虑这种方法。在文档中包含以下JSON-LD脚本。它可以去任何地方，但考虑将它放在RDFa DIV：

之前

<script type="application/ld+json" id="">
{
"@context":
    {
      "@vocab": "http://schema.org/",
      "@base": "http://www.place.com/"
    },
"@graph": [
    {
      "@id": "_:ub220bL18C41",
      "@type": "PostalAddress",
      "addressCountry": "US",
      "addressLocality": "Jacksonville",
      "addressRegion": "FL",
      "postalCode": "11111",
      "streetAddress": "555 Something Street Apt 2"
    },
    {
      "@id": "_:ub220bL4C1",
      "@type": "GovernmentOrganization",
      "department": "State Agency",
      "hasOfferCatalog": {
        "@id": "_:ub220bL6C40"
      },
      "location": {
        "@id": "_:ub220bL17C33"
      },
      "logo": "",
      "name": "Department Of Stuff And Things",
      "url": "http://www.place.com"
    },
    {
      "@id": "_:ub220bL17C33",
      "@type": "GovernmentOffice",
      "location": {
        "@id": "_:ub220bL18C41"
      }
    },
    {
      "@id": "_:ub220bL6C40",
      "@type": "OfferCatalog",
      "itemListElement": [
        {
          "@id": "_:ub220bL12C17"
        },
        {
          "@id": "_:ub220bL7C48"
        }
      ]
    },
    {
      "@id": "_:ub220bL12C17",
      "@type": "GovernmentService",
      "category": "Web Based",
      "description": "Get Some stuff and things",
      "name": "Service 1",
      "url": "https://www.place.com/Service1"
    },
    {
      "@id": "_:ub220bL7C48",
      "@type": "GovernmentService",
      "category": "Phone Based",
      "description": "This service helps you apply for the benefits you deserve",
      "name": "Apply For Benefits",
      "url": "https://www.place.com/Service2"
    }
  ]
}
</script>

您希望将@base更改为您的网站，并决定如何整理目录结构以管理您的标识符。然后将每个空白节点更改为适当的标识符。然后最小化JSON-LD。

JSON-LD在语义上与RDFa完全相同。因此，您将能够分析Google pagemap并确定哪种策略更适合您。如果JSON-LD在语义上与HTML/RDFa标记相同，我不希望Google对该网页进行处罚。

Answer 2

根据Google：

我相信您在JSON API中只看到一个属性值。

我想更新一下，根据JSON API中的设计，我们只显示一个属性值，而在XML中我们显示所有值。

我们已经有一个功能请求＃16696973来显示JSON API中的所有属性值。目前，我没有实施ETA。

作为一种解决方法，您必须使用XML API。

Google自定义搜索引擎Schema.org结构化数据并通过API

2 个答案: