Question

我使用adwords api生成报告。请耐心等待，因为我对此并不太熟悉。我正在使用api的v201409版本。我使用getReportFields获取KEYWORD_PERFORMANCE_REPORT的报告列。然后，我尝试使用这些列的子集下载报告。

对于KEYWORD_PERFORMANCE_REPORT，我收到错误：

无法选择Device和的组合 AssistClicks，AssistClicksOverLastClicks，AssistImpressions，AssistImpressionsOverLastClicks，AveragePageviews，AverageTimeOnSite，BounceRate，反弹，ClickAssistedConversionValue，ClickAssistedConversionValueLong，ClickAssistedConversionValueNonMoney，ClickAssistedConversions，ClickAssistedConversionsOverLastClickConversions，ImpressionAssistedConversionValue，ImpressionAssistedConversionValueLong，ImpressionAssistedConversionValueNonMoney，ImpressionAssistedConversions，ImpressionAssistedConversionsOverLastClickConversions，LastClickConversions，LastClicks，新访问者，浏览量，PercentNewVisitors，VisitDuration，参观，键入：ReportDefinitionError.INVALID_FIELD_NAME_FOR_REPORT。

问题是：如何在不经过试错过程的情况下找到一组有效的列组合。是否有任何文档可以帮助我。

我查看了http://developers.guge.io/adwords/api/docs/appendix/reports中KEYWORD_PERFORMANCE_REPORT的列，并排除了api所说的列＃34;不兼容＆＃34;。得到了类似的错误。感谢

N.B＆GT;如果我使用在线示例中提供的列来尝试此代码，它可以正常工作并下载报告。代码是： ` String [] columnNames = { ＆＃34; ConversionRateManyPerClickSignificance＆＃34 ;, ＆＃34; ConversionRateSignificance＆＃34 ;, ＆＃34; ViewThroughConversionsSignificance＆＃34 ;, ＆＃34; AccountCurrencyCode＆＃34 ;, ＆＃34; AccountDescriptiveName＆＃34 ;, ＆＃34; AccountTimeZoneId＆＃34 ;, ＆＃34; AdGroupId＆＃34 ;, ＆＃34; AdGroupName＆＃34 ;, ＆＃34; AdGroupStatus＆＃34 ;, ＆＃34; AssistImpressions＆＃34 ;, ＆＃34; AssistImpressionsOverLastClicks＆＃34 ;, ＆＃34; AverageCpc＆＃34 ;, ＆＃34; AverageCpm＆＃34 ;, ＆＃34; AveragePageviews＆＃34 ;, ＆＃34; AveragePosition＆＃34 ;, ＆＃34; AverageTimeOnSite＆＃34 ;, ＆＃34; BiddingStrategyId＆＃34 ;, ＆＃34; BiddingStrategyName＆＃34 ;, ＆＃34; BiddingStrategyType＆＃34 ;, ＆＃34; CAMPAIGNID＆＃34 ;, ＆＃34; CAMPAIGNNAME＆＃34 ;, ＆＃34; CampaignStatus＆＃34 ;, ＆＃34; ClickAssistedConversionsOverLastClickConversions＆＃34 ;, ＆＃34; ClickAssistedConversionValue＆＃34 ;, ＆＃34;点击＆＃34 ;, ＆＃34; ClickSignificance＆＃34 ;, ＆＃34;点击类型＆＃34 ;, ＆＃34; ConversionManyPerClickSignificance＆＃34 ;, ＆＃34; ConversionRate＆＃34 ;, ＆＃34; ConversionRateManyPerClick＆＃34 ;, ＆＃34;换算＆＃34 ;, ＆＃34; ConversionSignificance＆＃34 ;, ＆＃34; ConversionsManyPerClick＆＃34 ;, ＆＃34; ConversionTypeName＆＃34 ;, ＆＃34; ConversionValue＆＃34 ;, ＆＃34;成本＆＃34 ;, ＆＃34; CostPerConversion＆＃34 ;, ＆＃34; CostPerConversionManyPerClick＆＃34 ;, ＆＃34; CostPerConversionManyPerClickSignificance＆＃34 ;, ＆＃34; CostPerConversionSignificance＆＃34 ;, ＆＃34; CostSignificance＆＃34 ;, ＆＃34; CpcBid＆＃34 ;, ＆＃34; CpcBidSource＆＃34 ;, ＆＃34; CpmBid取代＆＃34 ;, ＆＃34; CpmSignificance＆＃34 ;, ＆＃34; CriteriaDestinationUrl＆＃34 ;, ＆＃34; CTR＆＃34 ;, ＆＃34; CtrSignificance＆＃34 ;, ＆＃34; CustomerDescriptiveName＆＃34 ;, ＆＃34; CvrSignificance＆＃34 ;, ＆＃34;日期＆＃34 ;, ＆＃34; DAYOFWEEK＆＃34 ;, ＆＃34;装置＆＃34 ;, ＆＃34; EXTERNALCUSTOMERID＆＃34 ;, ＆＃34; FinalAppUrls＆＃34 ;, ＆＃34; FinalMobileUrls＆＃34 ;, ＆＃34; FinalUrls＆＃34 ;, ＆＃34;有firstPageCpc＆＃34 ;, ＆＃34;标识＆＃34 ;, ＆＃34; ImpressionAssistedConversions＆＃34 ;, ＆＃34; ImpressionAssistedConversionsOverLastClickConversions＆＃34 ;, ＆＃34; ImpressionAssistedConversionValue＆＃34 ;, ＆＃34;曝光＆＃34 ;, ＆＃34; ImpressionSignificance＆＃34 ;, ＆＃34; IsNegative＆＃34 ;, ＆＃34; KeywordMatchType＆＃34 ;, ＆＃34; LabelIds＆＃34 ;, ＆＃34;标签＆＃34 ;, ＆＃34;月＆＃34 ;, ＆＃34; MonthOfYear＆＃34 ;, ＆＃34; PlacementUrl＆＃34 ;, ＆＃34; PositionSignificance＆＃34 ;, ＆＃34; PrimaryCompanyName＆＃34 ;, ＆＃34;的QualityScore＆＃34 ;, ＆＃34;季度＆＃34 ;, ＆＃34; SearchExactMatchImpressionShare＆＃34 ;, ＆＃34; SearchImpressionShare＆＃34 ;, ＆＃34; SearchRankLostImpressionShare＆＃34 ;, ＆＃34;插槽＆＃34 ;, ＆＃34; TrackingUrlTemplate＆＃34 ;, ＆＃34; UrlCustomParameters＆＃34 ;, ＆＃34; ValuePerConversion＆＃34 ;, ＆＃34; ValuePerConversionManyPerClick＆＃34 ;, ＆＃34;位viewThroughConversions＆＃34 ;, ＆＃34;周＆＃34 ;, ＆＃34;年份＆＃34;

    };
 public static void downloadConsolidatedReportFile(String[] columnNames, final ReportDefinitionDateRangeType forDateRange, final ReportDefinitionReportType reportDefinitionReportType, final String to) throws Exception {
    com.google.api.ads.adwords.lib.jaxb.v201409.Selector selector = new com.google.api.ads.adwords.lib.jaxb.v201409.Selector();
    selector.getFields().addAll(Lists.newArrayList(columnNames));
    ReportDefinition reportDefinition = new ReportDefinition();
    reportDefinition.setReportName("Report " + reportDefinitionReportType.value() + " for dateRange " + forDateRange.value());
    reportDefinition.setDateRangeType(forDateRange);
    reportDefinition.setReportType(reportDefinitionReportType);
    reportDefinition.setDownloadFormat(DownloadFormat.CSV);

    ReportingConfiguration reportingConfiguration = new ReportingConfiguration.Builder()
            .skipReportHeader(true)
            .skipReportSummary(true)
            .build();
    session.setReportingConfiguration(reportingConfiguration);

    reportDefinition.setSelector(selector);

    BufferedWriter bw = new BufferedWriter(new OutputStreamWriter(new FileOutputStream(to)));
    String mccId = session.getClientCustomerId(); //The id from ads.properties file
    Collection<Client> clientIds = getClientAccountIds(mccId);
    try {
        for (Client cl : clientIds) {
            BufferedReader reader = null;
            String customerId = cl.id;
            String name = cl.name;

            session.setClientCustomerId(cl.id);
            try {
                ReportDownloadResponse response =
                        new ReportDownloader(session).downloadReport(reportDefinition);
                if (response == null || response.getHttpStatus() != 200) {
                    handleError(response);
                }
                BufferedInputStream bs = new BufferedInputStream(response.getInputStream());
                reader = new BufferedReader(new InputStreamReader(bs));
                String line = null;
                log.info("getting " + reportDefinition.getReportType().value() + " for " + customerId+" "+name);
                reader.readLine(); //Skip the first line of column names
                while ((line = reader.readLine()) != null) {
                    bw.write(line + "\n");
                }
            } catch (DetailedReportDownloadResponseException e) {
                log.error("An error was thrown downloading report for Customer id: " + customerId+" "+name, e);
                //We have to do this as we have to filter out the mcc id. An exception is thrown by MCC id
                if (e.getType().equals("ReportDefinitionError." + ReportDefinitionErrorReason.CUSTOMER_SERVING_TYPE_REPORT_MISMATCH.getValue())) {
                    continue;
                } else {
                    throw e;
                }

            } catch (Exception e) {
                log.error("An error was thrown downloading report for Customer id: " + customerId+" "+name, e);
                throw e;
            } finally {
                if (reader != null) {
                    reader.close();
                }
            }

        }
    } finally {
        if (bw != null) {
            bw.flush();
            bw.close();
        }
    }
}

`

您在下面的评论中提及的所有列均未使用。

Answer 1

请查看以下文档。 https://developers.google.com/adwords/api/docs/appendix/reports/keywords-performance-report#activeviewcpm

对于某些字段＆＃34;与以下字段不兼容＆＃34;提供选项。单击该选项以检查不兼容的组合

Answer 2

v201409中的Keywords Performance Report无法选择以下列：

AssistClicksOverLastClicks
Bounces
ClickAssistedConversionValueLong
ClickAssistedConversionValueNonMoney
ImpressionAssistedConversionValueLong
ImpressionAssistedConversionValueNonMoney
LastClickConversions
LastClicks
NewVisitors
Pageviews
VisitDuration
Visits

建议您尝试删除它们并再试一次。如果做不到这一点，请发布一些代码，以便我们了解您是如何进行通话的。

为了便于日后参考，AdWords Ad Hoc Reporting文档为列出允许的指标，属性和细分的每种报告类型提供了downloadable CSV file。

Answer 3

我和你有同样的问题。根据我的理解，到目前为止，还没有用于确定哪些列组合在adwords中有效的API。因此，在通过请求真正的AWQL下载文件之前，我会检查组合是否有效。

如果虚拟AWQL返回错误，例如Adwords: Reporting Error: HTTP code: 400, error type: 'ReportDefinitionError.INVALID_FIELD_NAME_FOR_REPORT', trigger: 'Cannot select a combination of ActiveViewCpm and ConversionCategoryName,ConversionTrackerId,ConversionTypeName', field path: 'ActiveViewCpm'，则我通过反复试验使用错误详细信息来修改列的组合。

我不知道这是不是最好的方法......

如何找出adwords中哪些列组合有效

3 个答案: