在Google Adwords中,您如何以编程方式更改预算?

时间:2014-02-28 04:59:25

标签: google-adwords adwords-budgetservice

可悲的是,没有这方面的例子(我已经挖了一段时间了。)

我希望能够以编程方式修改广告系列的预算。我可以看到BudgetService存在,但我不知道如何(或在何处去了解如何)获取预算的ID或预算的名称。

我猜测,必须查询广告系列的预算,从budgetId派生,然后在BudgetService请求中使用它。是这样的吗?如果不是,那又怎么样?

3 个答案:

答案 0 :(得分:4)

我不知道您使用的是哪种语言/客户端库,但以下内容适用于Ruby,假设您已经处理了配置和授权。我想它在任何其他客户端库中都会非常相似。

首先,建立API连接。

adwords = AdwordsApi::Api.new

使用CampaignService获取预算的ID。您还可以了解预算的当前金额和期限(每天,每月等)。

campaign_srv = adwords.service(:CampaignService, API_VERSION)

selector = {
    fields: ['Id', 'Name', 'BudgetId', 'BudgetName', 'Amount', 'Period'], 
    predicates: [
        {field: 'Id', operator: 'EQUALS', values: [CAMPAIGN_ID]}
    ]
}

campaign_response = campaign_srv.get(selector)

从响应中提取预算的ID,并使用BudgetService来更改金额。

budget_id = response[:entries][0][:budget][:budget_id]
budget_srv = adwords.service(:BudgetService, API_VERSION)

operation = {
    operator: 'SET',
    operand: {
        id: budget_id,
        amount: DESIRED_AMOUNT_IN_LOCAL_CURRENCY_FOR_ACCOUNT
    }
}
budget_response = budget_srv.mutate([operation])

答案 1 :(得分:2)

Google的大多数文档都是关于Shared Budgets的,而不是关于设置单个广告系列预算的。要设置单个广告系列预算,您仍然需要使用BudgetService并创建一个BudgetId,但是将isExplicitlyShared设置为false。将共享设置设置为false不会创建共享预算,而是创建一个预算对象,该对象将设置单个广告系列预算。下面的Python示例:

from googleads import adwords

client = adwords.AdWordsClient.LoadFromStorage('<PATH_TO_YOUR_SERVICE_ACCOUNT>')
client.SetClientCustomerId('<YOUR_ADWORDS_ACCOUNT_ID>')

campaign_id = '<YOUR_CAMPAIGN_ID>'


def main():
    # Initialize both campaign and budget services
    campaign_service = client.GetService('CampaignService', version='v201809')
    budget_service = client.GetService('BudgetService', version='v201809')

    # Create a budget ID with no name, specify that it is not a shared budget
    # Establish budget as a micro amount
    budget = {
        'name': None,
        'isExplicitlyShared': 'false',
        'amount': {
            'microAmount': 80000000
            }
        }

    budget_operations = [{
        'operator': 'ADD',
        'operand': budget
        }]

    budget_id = budget_service.mutate(budget_operations)['value'][0]['budgetId']


    # Construct operations and update campaign.
    operations = [{
        'operator': 'SET',
        'operand': {
        'id': campaign_id,
        'budget': {
            'budgetId': budget_id
            }
        }
    }]

    campaigns = campaign_service.mutate(operations)

答案 2 :(得分:0)

更新预算的PHP功能,GoogleApiAdsAdWords,v201609

function GetCampaignAndUpdateBudgetExample(AdWordsUser $user, $campaignId)
{
    // Get the service, which loads the required classes.
    $campaignService = $user->GetService('CampaignService', ADWORDS_VERSION);

    // Create selector.
    $selector = new Selector();
    $selector->fields = array('Id', 'Name', 'BudgetId', 'BudgetName', 'Amount');
    $selector->predicates[] = new Predicate('CampaignId', 'EQUALS', array($campaignId));
    $selector->ordering[] = new OrderBy('Name', 'ASCENDING');

    // Create paging controls.
    $selector->paging = new Paging(0, AdWordsConstants::RECOMMENDED_PAGE_SIZE);

    // Make the get request.
    $page = $campaignService->get($selector);

    // Display results.
    if (isset($page->entries[0]))
    {
        $campaign = $page->entries[0];
        printf("Campaign with name '%s' and ID '%s' and budget ID '%s' and budget Name '%s' was found.\n", $campaign->name, $campaign->id, $campaign->budget->budgetId, $campaign->budget->name);


        // Get the BudgetService, which loads the required classes.
        $budget_service = $user->GetService('BudgetService', ADWORDS_VERSION);
        // Create the shared budget (required).
        $budget = new Budget();
        $budget->budgetId = $campaign->budget->budgetId;
        $budget->amount = new Money(20000000);
        $budget->deliveryMethod = 'STANDARD';
        // Create operation.
        $budet_operation = new BudgetOperation();
        $budet_operation->operand = $budget;
        $budet_operation->operator = 'SET';
        // Make the mutate request.
        $budget_service_result = $budget_service->mutate([$budet_operation]);
        $budget_result = $budget_service_result->value[0];

        printf("Budget with name '%s' and ID '%s' updated.\n", $budget_result->name, $budget_result->budgetId);
    }
    else
    {
        print "No campaigns were found.\n";
    }
}