我们计划使用Google Analytics跟踪广告点击推介,通过Android电子市场推广到我们的应用程序。
根据Google Documentation,引荐来源代码通过意图传递,并由Google Analytics资源库自动记录。
这很好,但我们需要为我们自己的内部分析提取引用标记。该文档很少关于如何从初始启动意图中获取它的详细信息,以及有关如何在上线之前模拟它的说明。
有没有人有这方面的经验?
答案 0 :(得分:24)
我继续发布了一个死像素查找器应用程序,用于窥探意图。出于某种原因,当我注册两个不同的广播接收器(即com.google.android.apps.analytics.AnalyticsReceiver和我自己的)时,我从未收到它。
相反,我只注册 我自己的接收器,处理信息,并将其传递给Google Analytics。不知道这是多么犹豫,但它确实有效。代码如下。
public class ZSGoogleInterceptor extends BroadcastReceiver {
@Override
public void onReceive(Context context, Intent intent) {
Bundle extras = intent.getExtras();
String referrerString = extras.getString("referrer");
// Next line uses my helper function to parse a query (eg "a=b&c=d") into key-value pairs
HashMap<String, String> getParams = Utility.getHashMapFromQuery(referrerString);
String source = getParams.get("utm_campaign");
if (source != null) {
SharedPreferences preferences = context.getSharedPreferences("my_prefs", Context.MODE_PRIVATE);
Editor preferencesEditor = preferences.edit();
preferencesEditor.putString("ga_campaign", source);
preferencesEditor.commit();
}
// Pass along to google
AnalyticsReceiver receiver = new AnalyticsReceiver();
receiver.onReceive(context, intent);
}
}
然后,当您的应用程序实际启动时,您可以将值从共享首选项中拉回来,并将其与用户注册或其他任何内容一起传递。我将广告系列代码用于我的目的,但您可以从创建的引荐来源字符串with this tool中获取所需的任何参数。
答案 1 :(得分:8)
@DougW为Analytics SDK 4更新了答案
https://developers.google.com/analytics/devguides/collection/android/v4/campaigns
import android.content.BroadcastReceiver;
import android.content.Context;
import android.content.Intent;
import android.content.SharedPreferences;
import android.os.Bundle;
import android.util.Log;
import com.google.android.gms.analytics.CampaignTrackingReceiver;
import java.io.UnsupportedEncodingException;
import java.net.URLDecoder;
import java.util.LinkedHashMap;
import java.util.Map;
/**
* Created by dave on 15-05-05.
*/
public class ReferrerReceiver extends BroadcastReceiver {
public static final String REFERRER = "REF";
public static final String UTM_CAMPAIGN = "utm_campaign";
public static final String UTM_SOURCE = "utm_source";
public static final String UTM_MEDIUM = "utm_medium";
public static final String UTM_TERM = "utm_term";
public static final String UTM_CONTENT = "utm_content";
private final String[] sources = {
UTM_CAMPAIGN, UTM_SOURCE, UTM_MEDIUM, UTM_TERM, UTM_CONTENT
};
@Override
public void onReceive(Context context, Intent intent) {
Bundle extras = intent.getExtras();
String referrerString = extras.getString("referrer");
try {
Map<String, String> getParams = getHashMapFromQuery(referrerString);
SharedPreferences preferences = context
.getSharedPreferences(REFERRER, Context.MODE_PRIVATE);
SharedPreferences.Editor preferencesEditor = preferences.edit();
for (String sourceType : sources) {
String source = getParams.get(sourceType);
if (source != null) {
preferencesEditor.putString(sourceType, source);
}
}
preferencesEditor.commit();
} catch (UnsupportedEncodingException e) {
Log.e("Referrer Error", e.getMessage());
} finally {
// Pass along to google
CampaignTrackingReceiver receiver = new CampaignTrackingReceiver();
receiver.onReceive(context, intent);
}
}
public static Map<String, String> getHashMapFromQuery(String query)
throws UnsupportedEncodingException {
Map<String, String> query_pairs = new LinkedHashMap<String, String>();
String[] pairs = query.split("&");
for (String pair : pairs) {
int idx = pair.indexOf("=");
query_pairs.put(URLDecoder.decode(pair.substring(0, idx), "UTF-8"),
URLDecoder.decode(pair.substring(idx + 1), "UTF-8"));
}
return query_pairs;
}
}
在你的清单文件中:
<service android:name="com.google.android.gms.analytics.CampaignTrackingService" />
<receiver android:name="com.google.android.gms.analytics.CampaignTrackingReceiver" />
<!-- Make sure this points to the location of Referrer Receiver in your package -->
<receiver android:name=".ReferrerReceiver" android:exported="true">
<intent-filter>
<action android:name="com.android.vending.INSTALL_REFERRER" />
</intent-filter>
</receiver>
答案 2 :(得分:3)